Effective Date: January 1, 2026
Information We Collect
We collect information you provide directly to us, including:
- Contact Information: Name, email address, phone number, and shipping/billing addresses.
- Payment Information: Credit card details and billing information (processed securely through our payment providers).
- Order Information: Products purchased, order history, and transaction details.
- Communication Data: Messages, emails, and support requests you send us.
- Account Information: Username and password if you create an account.
Automatically Collected Information
When you visit our website, we automatically collect:
- IP address and browser type.
- Device information and operating system.
- Pages viewed and time spent on our site.
- Referring website and exit pages.
- Cookies and similar tracking technologies.
How We Use Your Information
We use the information we collect to:
- Process and fulfill your orders.
- Communicate with you about your orders and our products.
- Send promotional emails (with your consent).
- Improve our website and customer experience.
- Prevent fraud and enhance security.
- Comply with legal obligations.
- Respond to your questions and support requests.
Information Sharing
We do not sell your personal information. We may share your information with:
- Service Providers: Payment processors, shipping carriers, and email service providers that help us operate our business.
- Legal Requirements: When required by law or to protect our rights.
- Business Transfers: In connection with a merger, acquisition, or sale of assets.
Data Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- SSL/TLS encryption for all data transmissions.
- Secure payment processing through PCI-compliant providers.
- Regular security audits and monitoring.
- Limited employee access to personal information.
- Secure data storage with encryption at rest.
Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Remember your preferences and shopping cart contents.
- Analyze website traffic and usage patterns.
- Personalize your experience.
- Display relevant advertisements.
You can control cookies through your browser settings. Disabling cookies may affect the functionality of certain features on our website.
Your Privacy Rights
You have the right to:
- Access the personal information we maintain about you.
- Request correction of inaccurate information.
- Request deletion of your personal information.
- Opt out of marketing communications.
- Request a copy of your personal information in a portable format.
To exercise these rights, please contact us at [email protected].
California Privacy Rights (CCPA)
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, how it is used, the right to request deletion of your information, and the right to opt out of the sale of personal information. Superia Labs does not sell personal information.
Children’s Privacy
Our website is intended only for individuals 21 years of age or older. We do not knowingly collect personal information from anyone under the age of 21. If we become aware that such information has been collected, we will promptly delete it.
Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies before providing any personal information.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated Effective Date. Your continued use of our website following any updates constitutes your acceptance of the revised Privacy Policy.
Contact Us
If you have any questions regarding this Privacy Policy or our privacy practices, please contact us at [email protected] or through our contact page.